LAST UPDATED: 10/21/2021
Official Teaser
Official Trailer
Walt Disney Animation Studios’ Encanto, is the tale of an extraordinary family, the Madrigals, who live hidden in the mountains of Colombia in a magical house, in a vibrant town, in a wondrous, charmed place called an Encanto. The all-new original film features the voice of Stephanie Beatriz as Mirabel, an ordinary 15-year-old who’s struggling to find her place in her family. “Mirabel is a really funny, loving character who also deeply yearns for something more,” says Beatriz. “She’s also not afraid to stand up for what she knows is right—something I love and relate to very much.
StudioWalt Disney Studios Motion PicturesRelease Date11/24/2021Release TypeInsiders OnlyAdvance TicketsInsiders Only# LocationsInsiders OnlyEarly ShowInsiders OnlyTrade Screen DateInsiders OnlyRatedPG for some thematic elements and mild perilRuntimePicture FormatInsiders OnlyDigital Sound FormatInsiders OnlyGenreInsiders OnlySub Run DateInsiders OnlyVOD Release DateInsiders OnlyDVD Release DateInsiders OnlyOpen Weekend GrossInsiders OnlyCurrent Weekend GrossInsiders OnlyCumulative GrossInsiders Only
Marketing Notes
Suggested Copy

Teaser One Sheet 1 Copy:
  • Bienvenidos. ✨ Step into Disney’s newest magical adventure in #Encanto. New trailer coming tomorrow. 

Teaser One Sheet 2 Copy:
  • There’s no place like Casa Madrigal. 🏡❤️Check out the new poster for Disney’s #Encanto now. See the movie in-theatres this November.

Teaser Trailer Copy:
  • You’re invited into the exceptional, fantastical and magical Casa Madrigal. 🦋✨ Watch the new trailer for Disney’s #Encanto now! See the movie in-theatres this November.

Payoff One Sheet Copy:
  • A little bit of magic arrives soon ✨ Watch the new trailer for Disney’s #Encanto at 6:00am PT and check out the new poster now! 

Official Trailer Copy:
  • This November, find your magic.  🕯✨🦋 Watch the brand-new trailer for Disney’s #Encanto, coming to theaters this Thanksgiving.

"Maluma - Cast Announcement" Copy:
  • “I’m proud to be part of this beautiful story!” @maluma joins the cast of Disney’s #Encanto as Mariano, the town heartthrob! See it in theaters this Thanksgiving! 
Film Assets
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Courtesy of Walt Disney Studios Motion Pictures and SSI

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