Encanto

LAST UPDATED: 01/23/2022
Trailer
Official Teaser
Official Trailer
Sebastián Yatra Announce
"Welcome To The Family Madrigal" Clip
Inspiring Disney's Encanto
Synopsis
Walt Disney Animation Studios’ Encanto, is the tale of an extraordinary family, the Madrigals, who live hidden in the mountains of Colombia in a magical house, in a vibrant town, in a wondrous, charmed place called an Encanto. The all-new original film features the voice of Stephanie Beatriz as Mirabel, an ordinary 15-year-old who’s struggling to find her place in her family. “Mirabel is a really funny, loving character who also deeply yearns for something more,” says Beatriz. “She’s also not afraid to stand up for what she knows is right—something I love and relate to very much.
StudioWalt Disney Studios Motion PicturesRelease Date11/24/2021Release TypeInsiders OnlyAdvance TicketsInsiders Only# LocationsInsiders OnlyEarly ShowInsiders OnlyTrade Screen DateInsiders OnlyRatedPG for some thematic elements and mild perilRuntime109Picture FormatInsiders OnlyDigital Sound FormatInsiders OnlyGenreInsiders OnlySub Run DateInsiders OnlyVOD Release DateInsiders OnlyDVD Release DateInsiders OnlyOpen Weekend GrossInsiders OnlyCurrent Weekend GrossInsiders OnlyCumulative GrossInsiders Only
Film Comparisons
Marketing Notes
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Trailer Placements
Suggested Copy

Teaser One Sheet 1 Copy:
  • Bienvenidos. ✨ Step into Disney’s newest magical adventure in #Encanto. New trailer coming tomorrow. 

Teaser One Sheet 2 Copy:
  • There’s no place like Casa Madrigal. 🏡❤️Check out the new poster for Disney’s #Encanto now. See the movie in-theatres this November.

Teaser Trailer Copy:
  • You’re invited into the exceptional, fantastical and magical Casa Madrigal. 🦋✨ Watch the new trailer for Disney’s #Encanto now! See the movie in-theatres this November.

Payoff One Sheet Copy:
  • A little bit of magic arrives soon ✨ Watch the new trailer for Disney’s #Encanto at 6:00am PT and check out the new poster now! 

Official Trailer Copy:
  • This November, find your magic.  🕯✨🦋 Watch the brand-new trailer for Disney’s #Encanto, coming to theaters this Thanksgiving.

"Maluma - Cast Announcement" Copy:
  • “I’m proud to be part of this beautiful story!” @maluma joins the cast of Disney’s #Encanto as Mariano, the town heartthrob! See it in theaters this Thanksgiving! 

"Uncover" Copy:
  • Step into Disney’s newest magical adventure in #Encanto, coming to theaters November 24.🦋


"Family Madrigal Clip" Copy:
  • 🎵 Welcome to the Family Madrigal. 🎶💃🏡 Watch a brand-new, magical clip from Disney’s #Encanto and see the movie Only In Theaters this Thanksgiving.


"Premiere Stills" Copy:
  • Noche de fiesta 🎉✨ Check out photos from tonight’s World Premiere of #Encanto! See the movie Only In Theaters this Thanksgiving.


"Premiere Sizzle" Copy:
  • A night full of magia and stars!✨🦋 Experience the magical World Premiere of #Encanto in Hollywood where talent, filmmakers, and guests came together on the purple and green carpet to celebrate. See the movie only in theaters this Thanksgiving!


"Experience" Copy:
  • Mark your calendars: Tickets for Disney’s next animated movie event, Encanto, go on sale next Tuesday! Get ready to experience it only in theaters at (theater chain) beginning November 24!


"Inspiring Encanto" Copy:
  • Wonder what inspired Encanto? ✨🇨🇴Watch to see all of the magical elements that came together to bring you Disney's #Encanto. Get your tickets next Tuesday and see the movie only in theaters November 24!


"Tickets On Sale" Copy:
  • It's time for a round up! ⏰🏡 Make plans with your familia to watch Disney's #Encanto only in theaters November 24. Tickets are on sale now! 🎟 LINK


"One Week Countdown" Copy:
  • Only 1️⃣ more week until Disney’s #Encanto arrives exclusively in theaters! Get your tickets now! LINK


"Saludando" Copy:
  • ¡Saludos! 🤝 Make sure you greet every member of the family as they arrive a la casita. La Familia Madrigal arrives in theaters this Wednesday! 🏡✨ Get your tickets now for Disney’s #Encanto! LINK


"Hermanas" Copy:
  • Hermanas through thick and thin ❤️ Get ready for #Encanto with the Madrigal sisters. Watch Disney’s newest cinematic adventure this Wednesday, only in theaters! Get your tickets now! LINK


"Te Amo" Copy:
  • ¡Ay! ¡Te amo, cosa linda! 👩‍👧❤️ A mother's love heals all wounds. Watch Disney's Encanto this Wednesday, only in theaters. Get your tickets now! LINK


"Pure Bliss" Copy:
  • Encanto is "pure bliss." ✨ 🤩 Experience the feeling! Go see Disney's newest cinematic adventure this Wednesday, only in theaters. Get your tickets now LINK


"Tomorrow" Copy:
  • Disney's Encanto is "pure bliss!" Get your tickets now and see the movie only in theaters starting TOMORROW. ✨📽 LINK


"Now Playing" Copy:
  • FB/IG: It's time! ⏰  La Familia Madrigal awaits you on the big screen for a warm magical welcome into Disney's #Encanto, now playing only in theaters. ✨🦋  LINK
  • TW: It's time! ⏰  La #FamiliaMadrigal awaits you on the big screen for a warm magical welcome into Disney's #Encanto, now playing only in theaters. ✨🦋  LINK


"Family Traditions" Copy:
  • What are some of your favorite family traditions? ❤️✨Make some new ones this season with #Encanto. See it only in theaters starting tomorrow! LINK


"Dazzling Review" Copy:
  • Hit it! 🎵 Disney's newest musical adventure has arrived! See Disney's #Encanto, now playing only in theaters. Get your tickets: LINK


"We Don't Talk About Bruno" Copy:
  • 🎶 We don't talk about Bruno 🤫 🎶 Check out this brand new clip featuring the music of Disney's Encanto and see the movie only in theaters now! LINK


"Thankful" Copy:
  • Noche de fiesta! 🎉 It’s time for the movie event! See Disney’s #Encanto, only in theaters now. LINK


"Private Screening Now Playing" Copy:
  • There is a generic “Get Tickets Now” version and a version with a “Get Tickets Now Available in English & Spanish”


"Introducing The Family" Copy:
  • La Familia Madrigal ❤️ With each generation as special as the next. 🕯✨ Meet each member from the family in Disney's Encanto, now playing only in theaters. Get your tickets now: LINK


"Review Shareable" Copy:
  • Encanto is the best family movie of the year." Bring your familia and loved ones to watch Disney's Encanto, now playing only on the big screen. ✨📽 Get your tickets now: LINK


"Food And Celebration" Copy:
  • From La Casa Madrigal's table to yours, grab a plate...or two, and celebrate the day with Disney's Encanto, now playing only in theaters! 🏡 🍽 🎉 Get your tickets now: LINK


"Tour Of The House" Copy:
  • Welcome to #CasitaMadrigal! Step into the magic in Disney's #Encanto, now playing only in theaters! Get your tickets now: LINK


"Welcome To The Family Poster" Copy:
  •  Bienvenidos ✨ Explore the magic and music of #Encanto, now playing only in theaters! Get your tickets now: LINK
- Tag artist: TW: @Doaly FB: @doaly.design.services IG: @_doaly


"Unimpressed Capybara Social Shareable" Copy:
  • Meet the loveable capybara Chispi and the rest of Antonio's treehouse friends in Disney's #Encanto, now playing only in theaters. 🐀 🐆🐍 Get your tickets now! LINK


"No 1 Movie In The World" Copy:
  • Hang on tight! Experience the #1 movie in the world! See Disney's #Encanto now playing in theaters. ✨ 📽 Get your tickets now! LINK


"Bruno Door Character One Sheet" Copy:
  • Let's talk about Bruno.🚪✨🐀 Check out what's behind his magical door in Disney’s #Encanto, now playing only in theaters. Get your tickets now: LINK


"Either Or" Copy:
  • Watch the cast make all sorts of decisions in this casita. 🤔🏡 Experience the #Encanto magic of Casa Madrigal          only on the big screen now! Get your tickets now: LINK


"National Board Of Review Winner" Copy:
  • Congratulations to the cast and crew of Disney’s Encanto for winning Best Animated Feature from The National Board of Review! Get your tickets now: LINK

 
"Number 1 Movie In The World" Copy:
  • Hang on tight! Experience the #1 movie in the world! See Disney's #Encanto now playing in theaters. ✨ 📽 Get your tickets now! LINK


"Number 1 Family Movie" Copy:
  • Don’t miss “the best family movie of the year.” Disney’s #Encanto is now playing only in theaters! Get your tickets now: LINK


"Family Now" Copy:
  • La Familia Madrigal invites you to watch Disney's #Encanto, now playing only in theaters! Get your tickets now: LINK


"Family Is Everything" Copy:
  • Family is everything y para siempre. 💛🦋✨ See La Familia Madrigal in Disney's #Encanto only in theaters!
Get your tickets now: LINK



"Dos Orguitas Clip" Copy:
  • 🎶Ay oruguitas, no se aguanten más🎶 Experience an all-new clip from Disney’s Encanto, featuring the song “Dos Oruguitas” sung by Sebastián Yatra and written by Lin-Manuel Miranda. See the movie only in theaters now! 🦋✨Get your tickets now: LINK


Suggested Copy Options
  • Don’t miss “the best family movie of the year.” Disney’s #Encanto is now playing only in theaters! Get your tickets now: LINK
  • You ready? ✨ Disney’s Encanto is now playing only in theaters. Get your tickets now: LINK


"Poster Posse - Christhian Hova" Copy:
  • Check out our beloved friend, el chigüiro "Chispi", who brings mucha luz y Felicidad 🦋✨🌈 #Encanto is now playing only in theaters. Get your tickets now: LINK


"Mirabel Quote" Copy:
  • Juntos en familia, everything is possible. 🦋✨ Watch this magical family come together in Disney's #Encanto now playing only in theaters! Get your tickets now: LINK


"Dolores Hears Everything" Copy:
  • Leave it to Dolores to know all the secretos.👂✨ Spread the word, watch Disney’s #Encanto only in theaters. 🗣 Get tickets now: LINK


"Casa Madrigal" Copy:
  • A magical home like no other. ✨🏡 Step into La Casita Madrigal and see Disney's #Encanto now playing only in theaters! Get tickets now: LINK


"This Is Called Helping Clip" Copy:
  • A little sisterly advice: see "This is Called Helping" clip and watch #Encanto in theaters now! 🌸 Get tickets now: LINK


"Magic Of Family" Copy:
  • A magical gift as special as you. ✨ 🕯🐆 Experience the magic of La Familia Madrigal in Disney's #Encanto only in theaters now! Get tickets now: LINK


"Critics Choice/Golden Globe Award Nomination" Copy:
  • Congratulations to the cast and crew of #DisneyEncanto for their #CriticsChoice nominations for Best Animated Feature and Best Original Song for “Dos Oruguitas” from Lin-Manuel Miranda. #DisneyEncanto is also nominated for three #GoldenGlobes awards including Best Animated Feature Film, Best Original Song - Motion Picture for “Dos Oruguitas” from Lin-Manuel Miranda, and Best Original Score - Motion Picture from Germaine Franco.


"Ahora En Cines" Copy:
  • ¡Encuentra tu magia ahora! ✨🦋 See Disney's Encanto solo en cines.
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