OTB #87: With Traditional Tracking Proving More and More Unreliable, What's the Alternative?

Podcast
November 22, 2019
by SSI Staff
Frozen 2
Walt Disney Studios
Walt Disney Studios

It's Frozen Friday and Kyle caught the early show and shares his thoughts; the industry is desperate for a reliable indicator for tracking a movie's performance and YouTube trailer views are probably not the best option; more and more major Hollywood actors are performing in videogames, and apparently it's a crime to not have seen the 1992 Bram Stoker's Dracula.
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The Rental$0.2MThe Goonies$0.2MJurassic Park$0.2MBack To The Future$0.1MJaws$0.1MThe Jungle Book$0.1MGremlins$0.1MThe Karate Kid (1984)$0.1MThe Karate Kid (1984)$0.1MDeadpool$0.1MThe Rental$0.2MThe Goonies$0.2MJurassic Park$0.2MBack To The Future$0.1MJaws$0.1MThe Jungle Book$0.1MGremlins$0.1MThe Karate Kid (1984)$0.1MThe Karate Kid (1984)$0.1MDeadpool$0.1MThe Rental$0.2MThe Goonies$0.2MJurassic Park$0.2MBack To The Future$0.1MJaws$0.1MThe Jungle Book$0.1MGremlins$0.1MThe Karate Kid (1984)$0.1MThe Karate Kid (1984)$0.1MDeadpool$0.1MThe Rental$0.2MThe Goonies$0.2MJurassic Park$0.2MBack To The Future$0.1MJaws$0.1MThe Jungle Book$0.1MGremlins$0.1MThe Karate Kid (1984)$0.1MThe Karate Kid (1984)$0.1MDeadpool$0.1M
The Rental$0.2MThe Goonies$0.2MJurassic Park$0.2MBack To The Future$0.1MJaws$0.1MThe Jungle Book$0.1MGremlins$0.1MThe Karate Kid (1984)$0.1MThe Karate Kid (1984)$0.1MDeadpool$0.1MThe Rental$0.2MThe Goonies$0.2MJurassic Park$0.2MBack To The Future$0.1MJaws$0.1MThe Jungle Book$0.1MGremlins$0.1MThe Karate Kid (1984)$0.1MThe Karate Kid (1984)$0.1MDeadpool$0.1MThe Rental$0.2MThe Goonies$0.2MJurassic Park$0.2MBack To The Future$0.1MJaws$0.1MThe Jungle Book$0.1MGremlins$0.1MThe Karate Kid (1984)$0.1MThe Karate Kid (1984)$0.1MDeadpool$0.1MThe Rental$0.2MThe Goonies$0.2MJurassic Park$0.2MBack To The Future$0.1MJaws$0.1MThe Jungle Book$0.1MGremlins$0.1MThe Karate Kid (1984)$0.1MThe Karate Kid (1984)$0.1MDeadpool$0.1M
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